This week has been SUPER BUSY as I’m learning to balance and nurture all of my businesses equally, continuing to be a great mom, and have some me time. This is by far the most organized that I have ever been in my life! Oh and then there’s Trey.. remember him?? LOL! He’s still away on business so dating hasn’t necessarily come into play with my newly balanced schedule and it hasn’t come into play with my abstinence either. I’m sure I’ll have some fun things to blog about once those thing take place but for now I’ve been more focused than ever and making strides.
Any who I received a DM the other day from a guy asking for my number, “I like your style, wanna get to know you” BLAH, BLAH, BLAH. My response was “No thank you, but I appreciate the compliments.” This obvious was the ultimate form of rejection for him because he responded with a slew of insults, but the one thing that stood out most was him saying ” You ain’t nothing but ah Instagram Model anyway!” His behavior was very odd, scary, and yes while I screenshot and laughed at the message with my friends, that comment offended me and really got me thinking “How profitable is Instagram for black female entrepreneurs?” Of course there are those that are doing it for the Gram because they just want attention but for the women that actually use social media as a platform to conduct business, what are they taking to the bank?
I started to do my research on two women that I follow on Instagram, @Bundlesofbrittany, & @Drayamichele. These beautiful black female entrepreneurs who inspire me for different reasons have used Instagram and social media as a platform to leverage their brands and also to make revenue.
Britany Renner AKA @BundlesofBrittany reigns as a fitness enthusiast, bringing her Instagram fans together under the hashtag #fitthickarmy. At 24 years old Brittany has gained 1.7 million followers, has a Brennerfitness app, and does fitness tours sponsored by Microsoft, just to name a few of her ventures ( I tried to find her net worth but it only brought up stuff about Colin Kaepernick… ROLLS EYES BIGLY). Reading an article on Buzz Worthy written by Antonio J. Newell, Renner talks about her humble beginnings and confesses her hardships in 2014
“There’s beauty in the struggle, the real jewels are the ones you collect along the journey. My heart and soul is in this.”
Brittany Renner has used her passion and turned into profit.
Draya Michele’s empire continues to grow daily with her swim suit line Mint Swim and Fine Ass Girls clothing, she has in my opinion one of the most astonishing success stories. When asked about her 2015 sales by Forbes, she eloquently stated.
“Well, with Mint Swim I did incredibly. This will be the first year I sold over $1 million in swimsuits. Just to be able to see my numbers on paper, and actually have proof of these profits and have to pay taxes on it was surreal. You know, know one likes to pay taxes, but once you get to a certain level there’s apart of writing this big check to the IRS that makes you feel kinda good because you feel accomplished. I can honestly say that for the first time in my life, I’m a self-made millionaire.”
Yes, a self-made millionaire. People that try to use her past to diminish her success at this point are laughable. This woman has done everything that she set out to do and more. Educating herself as a business woman, while becoming an inspiration for other women.
I felt like the guy calling me an “Instagram Model” was a way of him trying to belittle my endeavors, but looking at it realistically I’d proudly wear that tittle. Models that advertise for companies such as Flat Tummy Tea are paid on average $3000.00 per post and that doesn’t include other social media outlets. Also depending on the day of the week for example Mondays the pay per post rate is higher, a model being sponsored by one of these companies could make minimally $12,000 per month. These women are not uneducated. There are contracts, deadlines,marketing and a lot more that goes into those 1 million followers that most cannot imagine.
The common theme that I heard from these women in interviews is not to EVER give up and not to give a FUCK about what people say! From my own sentiments most will give up on their dream because of the opinions of like 5 people on Facebook, not thinking about the BILLIONS of other people in this world, and trust me someone will rock with you and then thousands, and possibly millions after… KEEP PUSHING!